Forty-odd years ago, a couple from a horse farm in America specifically created a shampoo formula for grooming horse manes and tails. The formulas were outstanding and soon the line took off with the equestrian folks, but with one very important twist—the horse to human factor. Soon, the secret was out, consumers everywhere were reaping the benefits that were so coveted by the horse-owners ‘in-the-know’.
These micro-enriched protein formulas help to prevent hair breakage and repair split ends, achieving the goal of longer, stronger, fuller hair. Some of their customers tried it on themselves instead and were amazed to find their hair looking much fuller, brighter, and growing incredibly faster.
As word of mouth spread, the secret that originated from a stable made the leap to become the surprise discovery for beauty aficionados everywhere!