HOE HIN PAK FAH YEOW MFY LTD
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• Our store will protect your personal information in accordance to the relevant provisions of the personal Data Protection Act and in accords to HKTV Mall Privacy Policies.
• In case of any dispute, the merchant will retain the right of final decision without prior notice.
• Colour shown may be slightly different from actual products.
• In situation where there are limitations, price, promotion offers and other marketing campaigns on the HKTV Mall may varies from retail stores, the terms and offers are only applicable to HKTV Mall.
•Products will be delivered by HKTV Mall, please refer to Shipping Information for more details.
•Actual delivery time depends on the products ordered and the shipping time of the particular merchants.
•Shipping time of this store: Monday to Friday, excluding Public Holiday
•All products are non-returnable.
•In the event of dispute, HKTV Mall's decision shall be final and conclusive.
The legend began in Penang – Malaysia, in the late 1927 when the founder, Mr. Gan Geok Eng first developed the medicated oil of White Flower Embrocation, commonly known as Pak Fah Yeow – literally meaning “White Flower Oil”. The product, which was named after his favourite flower – the white “Narcissus” daffodil, was initially developed for private use.
However,the medicated oil proved to be so popular with family friends and acquaintances that Mr. Gan decided to produce it on a commercial basis and offer it for general sale. The trademark relating to White Flower Embrocation was first registered in Singapore by Mrs. Gan Low Khoon Choo in 1935.
Following the initial success in Singapore and Penang, Mr. Gan decided to enter into the Hong Kong market in 1951, seeing it as both a potential major market and ideal manufacturing center with its numerous Chinese inhabitants and readily available labour force.
With a series of remarkable marketing campaigns, including extensive outdoor advertising which was unique in its day, endorsement by well-known Chinese opera actors, and active participation in the Hong Kong Chinese Products Exhibition (Industrial Trade Fair), White Flower Embrocation successfully began to build its market place.
The name of Hoe Hin Pak Fah Yeow has a meaning of “harmony in family leads to success in all matters”. From beginning till now, it has become a well-known brand that has been accompanying us for over 90 years.